If you want to show off your latest product, service, or sale on Google, you’ll need to enable business posts. Here’s a quick guide on how to do it.
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If you have a business that deals with customers through appointment scheduling, you may want to enable Business Posts on Google. Business Posts appear in the “Knowledge Graph” box that appears on the right-hand side of the search engine results page when someone enters your business name or a related keyword into the Google search bar.
According to Google, “Business Posts let you share timely, relevant information with potential customers on your business profile, like events, offers, products, and services.” In order to enable Business Posts on your business’ Google profile, you must first verify your business with Google My Business.
What are business posts?
Business posts are short, real-time updates that appear in your customers’ search results when they look for your business on Google. You can use business posts to promote your products and services, highlight deals and offers, or share other timely information about your business.
How to enable business posts
To enable business posts on your Google My Business listing, follow these steps:
1. Log into your Google My Business account.
2. Click on the “Info” tab.
3. Scroll down to the “Posts” section and click on the “Edit” button.
4. Check the box next to “Yes, show business posts on my listing” and click “Save”.
What kind of businesses can use business posts?
There are many types of businesses that can use business posts, including restaurants, hotels, retailers, and service providers. Business posts can be used to share information about special offers, events, or new products and services.
How often can businesses post?
There is no limit to how often businesses can post on Google, but we recommend that they try to post at least once a week to keep their page fresh and up-to-date. Businesses can post about anything that is relevant to their business, such as new products or services, upcoming events, or special offers.
What are the benefits of business posts?
Google business posts offer an easy way for businesses to share timely, relevant information with customers on Google Maps and Search. Posts can include text, images, and even video, and appear alongside your business listing when customers search for your business or get directions to your location.
Business posts can be used to highlight special offers, feature promotions or new product launches, share company news, or even showcase events and store hours. They’re a great way to keep customers in the know, and can even help drive traffic to your website or online store.
Are there any restrictions on business posts?
Yes, there are a few restrictions:
-Posts can’t be less than 50 characters or more than 300 characters.
-You can’t include more than 2 links in a single post.
-You can’t include more than 5 hashtags in a single post.
How long do business posts stay active?
Business posts on Google are a great way to share timely updates with your customers and followers. But how long do they stay active?
Business posts expire after 7 days, but you can easily extend their lifespan by editing the post and changing the expiration date. Just keep in mind that business posts can only be extended up to 30 days from the original publish date.
How can businesses track the performance of their business posts?
There are a few ways businesses can track the performance of their business posts on Google. One way is to look at the number of views and interactions your post receives. You can also ask customers to leave reviews or rating business posts. Additionally, businesses can track how many people clicked on a call-to-action button (such as “Learn More” or “Sign Up”) on their business post.
To enable business posts on your Google My Business listing, log in to your account and click on the “Posts” tab. From there, you can create a new post by clicking on the “Create a new post” button. You can also manage your business posts by editing or deleting them as needed.